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To improve the position of your Internet resource, it is necessary to carry out a whole range of measures to optimize and promote it. The first and most important step is the compilation of the semantic core (SJ).

We tried to describe the process of creating the correct semantic kernel in as much detail as possible and we hope that the book will avoid many of the mistakes that webmasters often make. Useful and enjoyable reading!

Composing the semantic core, you answer the global question: what information can be found on the site. Since customer orientation is considered one of the main principles of business and marketing, the creation of a semantic core can be viewed from the other side. You need to determine what search queries users are looking for information to be published on the site.

semantic core: marketing or SEO
In fact, there is no contradiction. To collect search phrases, you need to think like a businessman or a marketer and have some optimizer skills.

First of all, pay attention to the structure of the site and decide what you want to convey to your customers.
After that, figure out how people look for the information you plan to publish. Use services and programs for the selection of key phrases, statistics sources and search espionage tools.
Analyze the collected keys and delete phrases that do not fit the meaning. Group the keys and distribute them on the pages of the site.
Now you can start creating a content plan.

From our book you will learn: • What factors should be taken into account when compiling a nuclear weapon; • how to most competently and efficiently form a semantic core for your site and what tools to use; • how to avoid mistakes in the preparation of strategic nuclear forces; • where to apply for nuclear weapons. This manual will be useful to beginner optimizers, as well as business owners and everyone who wants to get the most out of promoting their site.

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